IELTS Listening Part 4: A Lecture on the Psychology of Colour

Part Four. You will hear a lecture about the psychology of colour.

第四部分。你将听到一场关于色彩心理学的讲座。

You have some time to look at questions thirty-one to forty.

你有一些时间阅读第31到40题。

Now listen carefully and answer questions thirty-one to forty.

现在请仔细听，并回答第31到40题。

Good morning, everyone. Let's start with a quick question.

大家早上好。我们先从一个小问题开始。

What colour are you wearing today, and why did you choose it?

你今天穿的是什么颜色？为什么选这个颜色？

Hmm, I see a lot of black and grey out there!

嗯，我看到下面好多黑色和灰色！

Researchers have studied how colour affects our behaviour for decades.

几十年来，研究人员一直在研究颜色如何影响我们的行为。

So, let's begin with red. What does red make you think of?

那么，我们从红色开始。红色让你想到什么？

In one study, students saw red before a difficult test.

在一项研究中，学生在一场很难的测试前看到了红色。

And they actually scored lower than students who saw green!

结果他们的分数竟然比看到绿色的学生还低！

The researchers think red reminds us of danger and mistakes.

研究人员认为，红色会让我们联想到危险和错误。

Blue, on the other hand, seems to help creative thinking.

而蓝色似乎有助于创造性思维。

Now, why might that be?

那么，这是为什么呢？

Well, we often link blue with the sky and the open sea.

嗯，我们常把蓝色和天空、辽阔的大海联系在一起。

Colour may even affect who wins at sport!

颜色甚至可能影响体育比赛的胜负！

Researchers looked at combat sports at the two thousand and four Olympics.

研究人员研究了2004年奥运会的格斗类项目。

Athletes wearing red won more often than those in blue!

穿红色的运动员比穿蓝色的赢得更多！

But, um, we should be careful with that result.

不过，嗯，我们对这个结果要谨慎。

Later studies found the effect was small, and only in close contests.

后来的研究发现，这种影响很小，而且只出现在势均力敌的比赛中。

So, what about colour in shops and restaurants?

那么，商店和餐厅里的颜色又如何呢？

Many fast-food brands use red and yellow together.

很多快餐品牌都把红色和黄色搭配在一起。

These colours are said to make us hungry, and in a hurry!

据说这些颜色会让我们感到饿，还会让我们着急！

Plates matter too. People often serve themselves less on a contrasting plate.

盘子也很重要。用颜色对比强烈的盘子时，人们往往会盛得更少。

However, colour meanings are not the same everywhere.

不过，颜色的含义并不是到处都一样。

In many Western countries, white is worn at weddings.

在许多西方国家，婚礼上穿白色。

But in parts of East Asia, white has traditionally meant mourning.

但在东亚的一些地方，白色传统上代表哀悼。

So, culture shapes our reaction to colour as much as biology.

所以，文化和生物因素一样，塑造着我们对颜色的反应。

For next week, please read the article on colour in hospitals.

下周之前，请读一下关于医院色彩的那篇文章。

And maybe try wearing something brighter than grey!

还有，不妨试试穿点比灰色更鲜艳的衣服！

That is the end of Part Four.

第四部分到此结束。